Alex Lowe on Software and Startups

This is a short synopsis of advertising and the Internet.
There are a few direct ways to make money on the Internet. Subscription to services, sale of goods, and advertisements. For pure online plays, in other words businesses that are in the business of information, it’s either subscription or advertisement to monetize content.
As time passes, fewer […]

This article outlines categories of want for not for profit organizations. Previously I’ve written about categories of want for consumers and businesses. You can find those articles at http://blog.lowesoftware.com.
Not for profit groups are an interesting animal. They are here to meet a social goal with ultimate primary focus on that goal and not profit. At […]

This article is about evaluating categories of wants for businesses. I previously wrote an article about categories of wants for consumers, you can find it at http://blog.lowesoftware.com.
Distilled down, businesses are concerned with two things:

Survival - This category is about ensuring the ongoing operations of the business. These are often times cost centers for the business […]

I just started a grassroots political activism web site at http://www.ownpolitics.org that I am trying to get out there. It’s a non profit group and it has a different twist. Not only is it about demanding change from the government like every other group. But it’s also about humanizing all those statistics we read.
It’s about taking […]

Consumers want things, that’s why we are able to sell product. I believe there are five categories of wants that you can evaluate when making a product or service offering.
By evaluating your offerings in these categories it helps to give clarity as to the “why” a person is after your offering and how to tailor […]

I have been interested in the ideas of User Generated Content recently. Yes, I know it’s a concept that’s been around for a while and it’s being more and more formalized with the Web2.0 “thing.” But, let me try and draw some concepts out of it. Let me know what you think.
There is a scale of […]

Maybe you’ve heard the analogy of somone with their hair on fire as an image used to demonstrate the idea that when developing a business offering you should find a critical problem and figure out how to solve it. If you haven’t heard the analogy it goes something like this:

If someone’s hair is on fire […]